Why "Repeal Obamacare" will match or replace economy as chief November election issue
During this past week, Pres. Obama, Sen. Reid, and WH Chief of Staff Lew all said on TV that Americans do not want a rehash of the health care debate. Even if they are correct that most Americans do not want to rehash the health care debate, that does not matter.
Fox News wants to rehash it, and that's what will count
>"Repeal Obamacare" is a much better divisive issue for Fox than the economy. (Major Garrett, former Fox News WH correspondent, has said publicly that his former employer shapes news divisively as a matter of philosophy. There are enemies of the country and supporters. Always.) The economy, when it is divisive, puts rich vs poor and, although Fox does a good job of defending and selling the rich, it's a tougher gig.
>The economy might get better and there is always counter evidence to anybody's economic argument. Obama care will always be something horrible: oppressive tax, socialism, coerced purchasing, death panels might work. It is also easier to make up stuff about Obamacare than it is about the economy; Fox does that as a matter of course, too.
>Once Fox starts running perpetual stories about repeal of Obama Care, they will eventually find threads that get good ratings and can be sustained w/ their viewers over time (Jeremiah Wright, Death panels, Birther). Once Fox gets some good rating threads going, CNN -- ever fearful of losing even more viewers to Fox -- will pick up on those threads. MSNBC will also devote more time to Fox'sRepeal Obamacare coverage, since counter-echoing Fox and Right wing media is a substantial part of their programming and reporting.
>With Fox News, CNN, and MSNBC keeping the Obamacare repeal story alive, the networks and the major newspapers will pick it up, as they did with the bogus stories of Kerry's cowardice, Obama's birth certificate, and even some of the Muslim stuff. (ABC's Charlie Gibson and Geo Steph. famously pressed Obama on his flag pin and Jeremiah Wright's patriotism during ABC's Presidential debate in '08 -- 100% network whoring for cable news viewers.)
Come August, Democrats will sit and wonder why, with improvements in the economy to show, they cannot get more media attention off of Obamacare repeal and back on "the economy, stupid."
>President Obama, his staff, and Democratic "messagers" have already STUPIDLY (yes, that IS the word) played into this scenario by allowing the term "Obamacare" to stand as the term of choice for the Affordable Care Act. Bush and Cheney knew that to sell the Iraq invasion and keep it sold, they would have to gain support for the war from people who do not like them. Bush and Cheney NEVER personalized the war in public and, thus, could keep approval for the Iraq war higher than their own approval ratings for a long time.
President Obama allowed the ACA to be linked to his name, Obamacare, thus assuring that the bill can never be more popular than he is and he can never hope to gain a lot of support from people who don't like him.
Obama isn't doomed to lose. Romney is not an impressive candidate in many respects (although his message team is pretty good, ask Gingrich, and money loves him). He may have a weird VP, Who knows? But Obama has NEVER shown an interest to fight day in and day out for the Affordable Care Act once it passed. Obama thinks it has been "time to move on" for over two years. The GOP has been fighting day in and day out to defeat it and, now with SCOTUS not doing the job for them, they are gearing up to take it through the summer to fall -- with Fox News ready to lend a hand.
Obama is not going to win this fight if he doesn't accept the fact that he is in one.
I hope I am wrong... but I'm not.